Trade show season is here: Tap into trade show trends and profit!

Tuesday, March 18, 2025
Trade show season is here: Tap into trade show trends and profit!
The trade show season is upon us. For many businesses, trade shows represent their largest marketing expense and are a crucial piece of their advertising strategy. They provide a huge market opportunity for you and your customers.

Stock up now. Here are a few of the top trends to look for this trade show season:

Interactive displays combine print with digital elements, such as QR codes, leading to augmented reality experiences.
Sustainable materials to appeal to the growing eco-conscious market.
Backlit fabric displays create more dramatic lighting effects while being lightweight and easy to transport.
Floor graphics allow exhibitors to utilize every inch of their booth space for branding and can create an inviting entryway while providing product information. Certified safe and slip-resistant for use on indoor smooth floors.
Trade shows are the second largest source of B2B revenue in the US after direct sales, creating a vast market opportunity for the large-format print industry. Learn more about HP’s Sign and Display Portfolio here.

For more information, a free sample, or to order, call us at 888-893-4668, visit HPLFMedia.com, or email info@hplfmedia.com.

* For additional product information, including technical specifications, visit HPLFMedia.com.
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