New HP Premium Poster Paper optimized for third-generation HP Latex Inks

HP introduces a new premium poster paper designed specifically for HP Latex 3000 and HP Latex 300 series printers and optimized for third-generation HP Latex Inks. This paper produces a wide color gamut, vibrant colors, and crisp text and graphics.

Sarasota, FL., October 22, 2015 — The new HP Premium Poster Paper was engineered to eliminate heater marks, head strikes, and inaccurate color. Fully compatible with all HP Latex Inks, as well as some eco-solvent and UV-curable inks, this next-generation paper is suitable for indoor and outdoor applications¹ such as photorealistic posters and presentations, POP and retail displays, signage, and bus shelters. With an opacity of greater than 99%,² HP Premium Poster Paper produces a wide color gamut, high-contrast blacks, and bright whites.

“This new premium poster paper delivers on our promise to provide versatile, reliable, and environmentally conscious media for our customers, while upholding HP’s commitment to providing high-quality output,” said Sean McGettigan, Marketing Manager, HP Large Format Media. “Engineered for use with HP Latex printers and HP Latex Inks,

HP Premium Poster Paper provides extreme sharpness and depth for photorealistic applications.”

Realizing print quality and costs are the most important considerations when it comes to paper choice, this cost-effective material was designed with these factors in mind. More economical than traditional resin-coated photo papers, this indoor/outdoor poster paper is easy to handle, easy to install, and high quality.

HP Premium Poster Paper is recyclable³ and FSC®-certified,⁴ satisfying an ever-growing market of environmentally conscious consumers. This 200 g/m²/9 mil paper is available in standard roll sizes with custom sizes possible (including jumbo rolls).