Blog posts of '2023' 'May'

Monday, May 29, 2023
Looking for great content tailored to the Print Industry?

Content marketing is at the heart of successful digital marketing for all businesses, large and small. It's becoming the best way to attract and convert customers by building trust and goodwill with engaging and valuable information. And it helps your business build online visibility and search engine optimization (SEO). Studies show blogging can increase traffic to your site and get your pages indexed by Google by a whopping 434% more often than sites without blogs! (Source: Business2Community) 

Content may be king, but it also takes time and resources. As a partner, you have access to a valuable cache of content targeted to the interests and needs of the print industry. Take advantage of this resource that can help you grow your business.
Check out our HP Support Hub, where you will find interesting content to re-brand and re-purpose. And we have other tools to help you reach your customers with effective email/blog campaigns, instructional videos, imagery, brochures, and more.

We can even customize these assets with your company contact information and logo. 
Best of all, these tools are available to you completely FREE!


Do you have all our HP Large Format Print Media products on your website? We can help with that too.
For questions or assistance, call us at
888-893-4668, visit, or email

Thursday, May 25, 2023
5 Cost-saving ideas for Large Format Printers
In today’s print environment, keeping an eye on production costs has never been more critical. HP PageWide Technology can help. Here are five tips to share with your customers to help them with cost efficiency:
1. Preview & draft modes
Be relentless in previewing work to avoid costly mistakes. Workflow automation software allows printers to identify errors before final printing, which can reduce costs by as much as 40%.*
2. Print faster 
HP PageWide Technology allows businesses to reach new levels of performance and productivity with its breakthrough printing speeds. 
3. Use less ink*
HP PageWide XL’s innovative print heads require a low level of pigment to print a page. The popular HP 20-lb Bond with ColorPRO Technology, 3-in Core has been tested and proven to produce up to 30% more color with up to 30% less ink*.
4. Save on energy
Super-efficient HP PageWide XL printers use up to 84% less energy than laser printers* because there is no fuser element to heat and fewer moving parts.
5. Choose more cost-effective, versatile media
HP PageWide XL printers are not just for technical documents. Users can print mixed outputs of CAD drawings, GIS maps, double-sided posters, and displays two to three times faster while saving on ink and environmental costs—prints are recyclable* and FSC®-certified (C115319)*.

PageWide allows your customers to print faster, with less energy, reduced environmental impact, and less cost. Check out our full portfolio of media products made for HP PageWide XL printers, including banners, bond, adhesive vinyl, and more.
For more information, contact us at 888-893-4668,, or

* For additional product information, including technical specifications, visit
Sunday, May 7, 2023
Acclaimed Photographer Exhibits on HP Photo Paper for Europe's Travel Show

See the world in a day

Vakantiebeurs is one of the largest travel events in Europe, where you can see the world in a day. For the past 50 years, over 100,000 visitors have come to this international travel show to gain inspiration, discover new destinations, and find their next adventure.

Vakantiebeurs is the perfect place to showcase an exhibition of wildlife photographer Wim van Passel's stunning photos from his travels to the world's most remote and unspoiled areas. From the earth's driest desert to Iceland's landscape of fire and ice, van Passel has photographed the world's wildest environments to promote the conservation of these natural wonders.

HP Premium Instant-dry Gloss Photo Paper

Van Passel trusts printing his exhibition quality prints to HP Premium Instant-dry Gloss Photo Paper, which dries instantly, produces exceptional, long-lasting image quality and helps to meet environmental goals with an FSC®-certification (FSC-C115319). *

"After 125 photographic exhibitions, I trust the quality and consistency of printing on HP Premium Instant-dry Gloss Photo Paper," says Van Passel.

Profitable Niche Market
Fine art exhibitions and tradeshows can be a profitable niche for Print Service Providers and a good source of repeat business with changing displays.

You can see more of van Passel's stunning photos at next year's Vakantiebeurs or on his Timeless Moments website: He donates all his images to World Wildlife Fund (WWF), an international organization devoted to wilderness preservation. He depends on sponsorships to continue his efforts to protect our natural environment.

Your customers can trust HP Photo Paper. Offer them the professionals' choice: HP Premium Instant-dry Gloss Photo Paper, and learn about other HP Photo papers. Contact your HP Large Format Media Specialist at 888-893-4668, or visit or

* For additional product information, including technical specifications, visit